Madison Hoppler
About

2026BU MFA 2026 Exhibition
2025The Third Page
NEW MUSEUM
Aplomb Gallery
Book Dictionaries
BOOK:CHAIR
Multiple Formats
In Conversation

2024Masonry Type Threads
2023Fine Art 
 

The Third Page



Branding
Motion Grapics 
The Third Page is an independently designed concept brand centered on the 
social expectation of “social shape-shifting.” The project re-imagines this pressure by offering a third space, an open spread where individuals can exist without editing themselves to meet external expectations.

Through zine and bookmaking workshops, classes, talks, and open studios, The Third Page creates a low-pressure environment for young adults to connect, make, and express themselves authentically.

The visual identity reflects this vision through a soft sans-serif logotype encased within a spiral-bound book. The spiral references the “third page,” while the book’s ability to open/close mirrors the community’s emphasis on openness and flexibility, allowing members to simply be them selfs.















MADISON HOPPLER 2026.